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Education & Reference (Business & Money, Books): Amazon KDP category data
Amazon Books Best Sellers data for Education & Reference (Business & Money, Books), updated Nov 3, 2026: median price $13.29, median 2,291 reviews, average rating 4.5 and a KDPTop opportunity score of 25/100 (highly competitive).
| Price range (middle 50%) | $9.99 – $17.80 |
|---|---|
| Average rating | 4.5 |
| New releases (90 days) | 3% |
| Books on the list | 100 |
| Store | Books |
What stands out
- Its median reviews are 19% of the parent category Business & Money (12,331), one of the easier corners under it.
- Its review barrier is higher than in 93% of Books categories: the median best seller has 2,291 reviews, so new books need time to build up.
- Only 3% of its best sellers are under 90 days old, fewer than in 88% of Books categories: established titles hold the list.
Top 10 Education & Reference best sellers
-
Never Split the Difference: Negotiating As If Your Life Depended On It―Unlock Your Persuasion Potential in Professional and Personal Life
by Chris Voss
- List rank#1
- Price$19.37
- Rating4.7
- Reviews51,950
-
The Intelligent Investor Third Edition: The Timeless Guide to Value Investing and Financial Wisdom for a Volatile Market
- List rank#2
- Price$13.94
- Rating4.7
- Reviews1,228
-
The Book of Why: The New Science of Cause and Effect
by Judea Pearl
- List rank#3
- Price$1.99
- Rating4.4
- Reviews2,485
-
Equal to the Task: A Life Forged Between America’s Promise and Its Truth
by Kenneth Chenault
- List rank#4
- Price$23.98
- Reviews-
-
Plunder: Private Equity's Plan to Pillage America
by Brendan Ballou
- List rank#5
- Price$1.99
- Rating4.5
- Reviews420
-
Robert's Rules of Order Newly Revised, 12th edition
- List rank#6
- Price$12.50
- Rating4.8
- Reviews6,311
-
The Shock Doctrine: The Rise of Disaster Capitalism
by Naomi Klein
- List rank#7
- Price$2.99
- Rating4.7
- Reviews3,594
-
Good to Great: Why Some Companies Make the Leap...and Others Don't
by Jim Collins
- List rank#8
- Price$16.99
- Rating4.5
- Reviews10,014
-
-
Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets
- List rank#10
- Price$15.69
- Rating4.4
- Reviews6,709
Subcategories
- Statistics31
- GMAT21
Same niche in Kindle eBooks: Education & Reference
FAQ
Is Education & Reference a good niche for Amazon KDP?
Its KDPTop opportunity score is 25/100, which makes it highly competitive. The median best seller has 2,291 reviews and sells for $13.29.
How many reviews do you need to rank in Education & Reference?
The median best seller has 2,291 reviews, and 11% of them have fewer than 100.
What do Education & Reference best sellers cost?
The median price is $13.29; half of the best sellers are priced between $9.99 and $17.80.
Can new books break into Education & Reference?
3% of the current best sellers were released in the last 90 days.
About this data
Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.