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Finance (Business & Money, Kindle eBooks): Amazon KDP category data

Amazon Kindle eBooks Best Sellers data for Finance (Business & Money, Kindle eBooks), updated Nov 3, 2026: median price $9.99, median 1,218 reviews, average rating 4.6 and a KDPTop opportunity score of 23/100 (highly competitive).

23Opportunity / 100
$9.99Median price
1,218Median reviews
Price range (middle 50%)$2.99 – $13.49
Average rating4.6
New releases (90 days)11%
Books on the list100
StoreKindle eBooks

What stands out

  • Its review barrier is higher than in 90% of Kindle eBooks categories: the median best seller has 1,218 reviews, so new books need time to build up.
  • Prices spread wide: the middle half runs from $2.99 to $13.49, so budget editions and premium or boxed sets sell side by side.

Top 10 Finance best sellers

  1. Bad Blood: Secrets and Lies in a Silicon Valley Startup book cover by John Carreyrou

    Bad Blood: Secrets and Lies in a Silicon Valley Startup

    by John Carreyrou

    • List rank#1
    • Price$13.99
    • Rating4.7
    • Reviews34,188

    View on Amazon · Full data on KDPTop

  2. The Psychology of Money: Timeless lessons on wealth, greed, and happiness book cover by Morgan Housel

    The Psychology of Money: Timeless lessons on wealth, greed, and happiness

    by Morgan Housel

    • List rank#2
    • Price$10.99
    • Rating4.7
    • Reviews75,151

    View on Amazon · Full data on KDPTop

  3. Off Wall Street: How to Win at Short Selling by Betting Against the Crowd book cover by Mark Roberts

    Off Wall Street: How to Win at Short Selling by Betting Against the Crowd

    by Mark Roberts

    • List rank#3
    • Price$1.99
    • Rating4.9
    • Reviews51

    View on Amazon · Full data on KDPTop

  4. Plunder: Private Equity's Plan to Pillage America book cover by Brendan Ballou

    Plunder: Private Equity's Plan to Pillage America

    by Brendan Ballou

    • List rank#4
    • Price$1.99
    • Rating4.5
    • Reviews420

    View on Amazon · Full data on KDPTop

  5. Rinsed: From Cartels to Crypto: How the Tech Industry Washes Money for the World's Deadlie book cover by Geoff White

    Rinsed: From Cartels to Crypto: How the Tech Industry Washes Money for the World's Deadliest Crooks

    by Geoff White

    • List rank#5
    • Price$0.99
    • Rating4.4
    • Reviews316

    View on Amazon · Full data on KDPTop

  6. Die With Zero: Getting All You Can from Your Money and Your Life—A Revolutionary Approach  book cover by Bill Perkins

    Die With Zero: Getting All You Can from Your Money and Your Life—A Revolutionary Approach to Maximizing Life Experiences Over Accumulating Wealth

    by Bill Perkins

    • List rank#6
    • Price$15.49
    • Rating4.4
    • Reviews9,943

    View on Amazon · Full data on KDPTop

  7. The Intelligent Investor Third Edition: The Timeless Guide to Value Investing and Financia book cover by Benjamin Graham

    The Intelligent Investor Third Edition: The Timeless Guide to Value Investing and Financial Wisdom for a Volatile Market

    by Benjamin Graham

    • List rank#7
    • Price$16.99
    • Rating4.7
    • Reviews1,228

    View on Amazon · Full data on KDPTop

  8. Good to Great: Why Some Companies Make the Leap...and Others Don't book cover by Jim Collins

    Good to Great: Why Some Companies Make the Leap...and Others Don't

    by Jim Collins

    • List rank#8
    • Price$14.99
    • Rating4.5
    • Reviews10,014

    View on Amazon · Full data on KDPTop

  9. Think and Grow Rich book cover by Napoleon Hill

    Think and Grow Rich

    by Napoleon Hill

    • List rank#9
    • Price$1.99
    • Rating4.8
    • Reviews30,768

    View on Amazon · Full data on KDPTop

  10. Money to Burn: The Unvarnished Truth About Leon Black, Apollo, and the Rise of a New Wall  book cover by William D. Cohan

    Money to Burn: The Unvarnished Truth About Leon Black, Apollo, and the Rise of a New Wall Street

    by William D. Cohan

    • List rank#10
    • Price$20.99
    • Rating4.2
    • Reviews153

    View on Amazon · Full data on KDPTop

Subcategories

Same niche in Books: Finance

FAQ

Is Finance a good niche for Amazon KDP?

Its KDPTop opportunity score is 23/100, which makes it highly competitive. The median best seller has 1,218 reviews and sells for $9.99.

How many reviews do you need to rank in Finance?

The median best seller has 1,218 reviews, and 19% of them have fewer than 100.

What do Finance best sellers cost?

The median price is $9.99; half of the best sellers are priced between $2.99 and $13.49.

Can new books break into Finance?

11% of the current best sellers were released in the last 90 days.

About this data

Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.