KDP categories · Top KDP authors
Finance (Business & Finance, Books): Amazon KDP category data
Amazon Books Best Sellers data for Finance (Business & Finance, Books), updated Nov 3, 2026: median price $28.14, median 216 reviews, average rating 4.5 and a KDPTop opportunity score of 30/100 (highly competitive).
| Price range (middle 50%) | $17.27 – $49.46 |
|---|---|
| Average rating | 4.5 |
| New releases (90 days) | 2% |
| Books on the list | 100 |
| Store | Books |
What stands out
- Its median reviews are 20% of the parent category Business & Finance (1,104), one of the easier corners under it.
- Only 2% of its best sellers are under 90 days old, fewer than in 93% of Books categories: established titles hold the list.
- At $28.14 its median price beats 87% of Books categories, leaving more margin per copy.
Top 10 Finance best sellers
-
The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns
- List rank#1
- Price$14.13
- Rating4.7
- Reviews11,663
-
Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling (Jeb Blount)
by Jeb Blount
- List rank#2
- Price$11.89
- Rating4.7
- Reviews5,377
-
Technical Analysis of the Financial Markets: A Comprehensive Guide to Trading Methods and Applications
by John J. Murphy
- List rank#3
- Price$34.49
- Rating4.7
- Reviews2,653
-
Naked Economics: Undressing the Dismal Science
by Charles Wheelan
- List rank#4
- Price$11.48
- Rating4.6
- Reviews2,483
-
The Bogleheads' Guide to Investing
by Mel Lindauer
- List rank#5
- Price$14.39
- Rating4.7
- Reviews3,132
-
Market Wizards, Updated: Interviews with Top Traders
- List rank#6
- Price$11.45
- Rating4.7
- Reviews2,255
-
Financial Literacy for All: Disrupting Struggle, Advancing Financial Freedom, and Building a New American Middle Class
by John Hope Bryant
- List rank#7
- Price$10.50
- Rating4.6
- Reviews766
-
The Bond Book, Third Edition: Everything Investors Need to Know About Treasuries, Municipals, GNMAs, Corporates, Zeros, Bond Funds, Money Market Funds, and More
by THAU
- List rank#8
- Price$22.10
- Rating4.6
- Reviews383
-
Against the Gods: The Remarkable Story of Risk
by Peter L. Bernstein
- List rank#9
- Price$20.55
- Rating4.3
- Reviews1,952
-
The Little Book That Still Beats the Market (Little Books. Big Profits)
by Joel Greenblatt
- List rank#10
- Price$15.78
- Rating4.5
- Reviews5,175
FAQ
Is Finance a good niche for Amazon KDP?
Its KDPTop opportunity score is 30/100, which makes it highly competitive. The median best seller has 216 reviews and sells for $28.14.
How many reviews do you need to rank in Finance?
The median best seller has 216 reviews, and 31% of them have fewer than 100.
What do Finance best sellers cost?
The median price is $28.14; half of the best sellers are priced between $17.27 and $49.46.
Can new books break into Finance?
2% of the current best sellers were released in the last 90 days.
About this data
Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.