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General (Scotland, Books): Amazon KDP category data

Amazon Books Best Sellers data for General (Scotland, Books), updated Nov 2, 2026: median price $15.99, median 32 reviews, average rating 4.6 and a KDPTop opportunity score of 30/100 (highly competitive).

30Opportunity / 100
$15.99Median price
32Median reviews
Price range (middle 50%)$12.88 – $21.77
Average rating4.6
New releases (90 days)14%
Books on the list100
StoreBooks

What stands out

  • 14% of its best sellers came out in the last 90 days, more than in 78% of Books categories: readers here keep buying new titles.

Top 10 General best sellers

  1. Rick Steves Scotland (Rick Steves Travel Guide) book cover by Rick Steves

    Rick Steves Scotland (Rick Steves Travel Guide)

    by Rick Steves

    • List rank#1
    • Price$24.99
    • Rating4.0
    • Reviews21

    View on Amazon · Full data on KDPTop

  2. Lonely Planet Scotland: Plan the Trip of a Lifetime | Detailed Itineraries & Maps | Inside book cover by Kay Gillespie

    Lonely Planet Scotland: Plan the Trip of a Lifetime | Detailed Itineraries & Maps | Insider Tips | Covers Edinburgh, Glasgow, Inverness, the Highlands, Shetland and more (Travel Guide)

    by Kay Gillespie

    • List rank#2
    • Price$19
    • Rating4.5
    • Reviews100

    View on Amazon · Full data on KDPTop

  3. Scotland Map (National Geographic Adventure Map, 3326) book cover by National Geographic Maps

    Scotland Map (National Geographic Adventure Map, 3326)

    by National Geographic Maps

    • List rank#3
    • Price$13.93
    • Rating4.7
    • Reviews923

    View on Amazon · Full data on KDPTop

  4. United Kingdom Map (National Geographic Adventure Map, 3325) book cover by National Geographic Maps

    United Kingdom Map (National Geographic Adventure Map, 3325)

    by National Geographic Maps

    • List rank#4
    • Price$11.80
    • Rating4.7
    • Reviews710

    View on Amazon · Full data on KDPTop

  5. Lonely Planet Scotland Planning Map book cover by Lonely Planet

    Lonely Planet Scotland Planning Map

    by Lonely Planet

    • List rank#5
    • Price$9.31
    • Rating4.4
    • Reviews111

    View on Amazon · Full data on KDPTop

  6. Rick Steves Best of Scotland (Rick Steves Travel Guide) book cover by Rick Steves

    Rick Steves Best of Scotland (Rick Steves Travel Guide)

    by Rick Steves

    • List rank#6
    • Price$14.76
    • Rating4.7
    • Reviews256

    View on Amazon · Full data on KDPTop

  7. Rick Steves Scotland Planning Map: Including Edinburgh & Glasgow City Maps book cover by Rick Steves

    Rick Steves Scotland Planning Map: Including Edinburgh & Glasgow City Maps

    by Rick Steves

    • List rank#7
    • Price$9.31
    • Rating4.5
    • Reviews222

    View on Amazon · Full data on KDPTop

  8. The Believer: A Year in the Fly Fishing Life book cover by David Coggins

    The Believer: A Year in the Fly Fishing Life

    by David Coggins

    • List rank#8
    • Price$13.60
    • Rating4.7
    • Reviews264

    View on Amazon · Full data on KDPTop

  9. The Ultimate Scottish Slang Dictionary: Your Guide to Everyday Words, Funny Phrases, and S book cover by Oisin Ellis

    The Ultimate Scottish Slang Dictionary: Your Guide to Everyday Words, Funny Phrases, and Scottish Culture for Travelers

    by Oisin Ellis

    • List rank#9
    • Price$10.97
    • Rating4.6
    • Reviews87

    View on Amazon · Full data on KDPTop

  10. DK Great Britain: Must-See Sights. Culture & History. Detailed Maps & Tours. Covers London book cover by DK Travel

    DK Great Britain: Must-See Sights. Culture & History. Detailed Maps & Tours. Covers London, England, Scotland, & Wales (Travel Guide)

    by DK Travel

    • List rank#10
    • Price$17.99
    • Rating4.7
    • Reviews11

    View on Amazon · Full data on KDPTop

FAQ

Is General a good niche for Amazon KDP?

Its KDPTop opportunity score is 30/100, which makes it highly competitive. The median best seller has 32 reviews and sells for $15.99.

How many reviews do you need to rank in General?

The median best seller has 32 reviews, and 71% of them have fewer than 100.

What do General best sellers cost?

The median price is $15.99; half of the best sellers are priced between $12.88 and $21.77.

Can new books break into General?

14% of the current best sellers were released in the last 90 days.

About this data

Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.