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General (Reference, Books): Amazon KDP category data

Amazon Books Best Sellers data for General (Reference, Books), updated Nov 2, 2026: median price $15.99, median 268 reviews, average rating 4.6 and a KDPTop opportunity score of 31/100 (highly competitive).

31Opportunity / 100
$15.99Median price
268Median reviews
Price range (middle 50%)$12.58 – $21.64
Average rating4.6
New releases (90 days)11%
Books on the list100
StoreBooks

Top 10 General best sellers

  1. National Geographic 2027 USA Road Atlas: Adventure Edition book cover by National Geographic Maps

    National Geographic 2027 USA Road Atlas: Adventure Edition

    by National Geographic Maps

    • List rank#1
    • Price$23.71
    • Rating4.7
    • Reviews17,206

    View on Amazon · Full data on KDPTop

  2. 50 States, 5,000 Ideas: Where to Go, When to Go, What to See, What to Do book cover by National Geographic

    50 States, 5,000 Ideas: Where to Go, When to Go, What to See, What to Do

    by National Geographic

    • List rank#2
    • Price$10.13
    • Rating4.6
    • Reviews19,051

    View on Amazon · Full data on KDPTop

  3. The Travel Book: A Complete Guide to Every Country in the World with Expert Travel Tips, S book cover by Lonely Planet

    The Travel Book: A Complete Guide to Every Country in the World with Expert Travel Tips, Stunning Photography, Cultural Insights & Detailed Maps (Lonely Planet)

    by Lonely Planet

    • List rank#3
    • Price$21.10
    • Rating4.8
    • Reviews1,551

    View on Amazon · Full data on KDPTop

  4. Boundaries, Updated and Expanded Edition: When to Say Yes, How to Say No to Take Control o book cover by Henry Cloud

    Boundaries, Updated and Expanded Edition: When to Say Yes, How to Say No to Take Control of Your Life

    by Henry Cloud

    • List rank#4
    • Price$23.59
    • Rating4.7
    • Reviews25,811

    View on Amazon · Full data on KDPTop

  5. A Course Called Scotland: Searching the Home of Golf for the Secret to Its Game book cover by Tom Coyne

    A Course Called Scotland: Searching the Home of Golf for the Secret to Its Game

    by Tom Coyne

    • List rank#5
    • Price$15.44
    • Rating4.7
    • Reviews1,036

    View on Amazon · Full data on KDPTop

  6. World Travel: An Irreverent Guide book cover by Anthony Bourdain

    World Travel: An Irreverent Guide

    by Anthony Bourdain

    • List rank#6
    • Price$15.75
    • Rating4.5
    • Reviews5,446

    View on Amazon · Full data on KDPTop

  7. A Walk in the Woods: Rediscovering America on the Appalachian Trail book cover by Bill Bryson

    A Walk in the Woods: Rediscovering America on the Appalachian Trail

    by Bill Bryson

    • List rank#7
    • Price$17.69
    • Rating4.4
    • Reviews26,953

    View on Amazon · Full data on KDPTop

  8. Journey Across Japan: The Sunday Times Bestseller - Adventures off the beaten path from th book cover by Chris Broad

    Journey Across Japan: The Sunday Times Bestseller - Adventures off the beaten path from the author of Abroad in Japan

    by Chris Broad

    • List rank#8
    • Price$16.89
    • Rating4.8
    • Reviews79

    View on Amazon · Full data on KDPTop

  9. 100 Drives, 5,000 Ideas: Where to Go, When to Go, What to Do, What to See book cover by National Geographic

    100 Drives, 5,000 Ideas: Where to Go, When to Go, What to Do, What to See

    by National Geographic

    • List rank#9
    • Price$12.07
    • Rating4.6
    • Reviews2,371

    View on Amazon · Full data on KDPTop

  10. Basilicas: A Pilgrim’s Guide to America’s Most Remarkable Catholic Churches book cover by Grady Connolly

    Basilicas: A Pilgrim’s Guide to America’s Most Remarkable Catholic Churches

    by Grady Connolly

    • List rank#10
    • Price$26.95
    • Rating5.0
    • Reviews6

    View on Amazon · Full data on KDPTop

FAQ

Is General a good niche for Amazon KDP?

Its KDPTop opportunity score is 31/100, which makes it highly competitive. The median best seller has 268 reviews and sells for $15.99.

How many reviews do you need to rank in General?

The median best seller has 268 reviews, and 33% of them have fewer than 100.

What do General best sellers cost?

The median price is $15.99; half of the best sellers are priced between $12.58 and $21.64.

Can new books break into General?

11% of the current best sellers were released in the last 90 days.

About this data

Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.