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Horror (Genre Films, Books): Amazon KDP category data

Amazon Books Best Sellers data for Horror (Genre Films, Books), updated Nov 3, 2026: median price $17.50, median 70 reviews, average rating 4.5 and a KDPTop opportunity score of 37/100 (highly competitive).

37Opportunity / 100
$17.50Median price
70Median reviews
Price range (middle 50%)$11.98 – $27.66
Average rating4.5
New releases (90 days)20%
Books on the list100
StoreBooks

What stands out

  • Its median reviews are 22% of the parent category Genre Films (318), one of the easier corners under it.
  • 20% of its best sellers came out in the last 90 days, more than in 90% of Books categories: readers here keep buying new titles.
  • Prices spread wide: the middle half runs from $11.98 to $27.66, so budget editions and premium or boxed sets sell side by side.

Top 10 Horror best sellers

  1. Dracula: The Original 1897 Unabridged And Complete Edition (A Bram Stoker Classics) book cover by Bram Stoker

    Dracula: The Original 1897 Unabridged And Complete Edition (A Bram Stoker Classics)

    by Bram Stoker

    • List rank#1
    • Price$0.99
    • Rating4.6
    • Reviews4,666

    View on Amazon · Full data on KDPTop

  2. Brain Games - Sticker by Number: Haunted - 28 Creepy Images: Skulls, Witches, Vampires & M book cover by Publications International Ltd.

    Brain Games - Sticker by Number: Haunted - 28 Creepy Images: Skulls, Witches, Vampires & More | Sticker Activity Book for Adults & Teens | Dark Gothic Horror Gift

    by Publications International Ltd.

    • List rank#2
    • Price$11.71
    • Rating4.6
    • Reviews27

    View on Amazon · Full data on KDPTop

  3. Scream With Me: Horror Films and the Rise of American Feminism (1968-1980) book cover by Eleanor Johnson

    Scream With Me: Horror Films and the Rise of American Feminism (1968-1980)

    by Eleanor Johnson

    • List rank#3
    • Price$14.95
    • Rating4.5
    • Reviews151

    View on Amazon · Full data on KDPTop

  4. Yours Cruelly, Elvira: Memoirs of the Mistress of the Dark book cover by Cassandra Peterson

    Yours Cruelly, Elvira: Memoirs of the Mistress of the Dark

    by Cassandra Peterson

    • List rank#4
    • Price$11.97
    • Rating4.8
    • Reviews4,032

    View on Amazon · Full data on KDPTop

  5. Coraline 2027 Wall Calendar (Includes Full-Color Poster) book cover by Laika  LLC

    Coraline 2027 Wall Calendar (Includes Full-Color Poster)

    by Laika LLC

    • List rank#5
    • Price$16.77
    • Rating5.0
    • Reviews6

    View on Amazon · Full data on KDPTop

  6. Brain Games - Horror Movies Word Search Puzzles: Do You Dare to Solve These 84 Puzzles? book cover by Publications International Ltd.

    Brain Games - Horror Movies Word Search Puzzles: Do You Dare to Solve These 84 Puzzles?

    by Publications International Ltd.

    • List rank#6
    • Price$8.82
    • Rating4.6
    • Reviews176

    View on Amazon · Full data on KDPTop

  7. Godzilla: The Ultimate Illustrated Guide book cover by Toho Co. Ltd

    Godzilla: The Ultimate Illustrated Guide

    by Toho Co. Ltd

    • List rank#7
    • Price$21.46
    • Rating4.8
    • Reviews1,024

    View on Amazon · Full data on KDPTop

  8. Your Favorite Scary Movie: How the Scream Films Rewrote the Rules of Horror book cover by Ashley Cullins

    Your Favorite Scary Movie: How the Scream Films Rewrote the Rules of Horror

    by Ashley Cullins

    • List rank#8
    • Price$13.26
    • Rating4.6
    • Reviews358

    View on Amazon · Full data on KDPTop

  9. Brain Games - Horror Word Search Puzzles: 70 Puzzles of the Dark and Spooky book cover by Publications International Ltd.

    Brain Games - Horror Word Search Puzzles: 70 Puzzles of the Dark and Spooky

    by Publications International Ltd.

    • List rank#9
    • Price$9
    • Rating4.6
    • Reviews181

    View on Amazon · Full data on KDPTop

  10. The Definitive Guide to Horror Movies book cover by Kim Newman

    The Definitive Guide to Horror Movies

    by Kim Newman

    • List rank#10
    • Price$14.69
    • Rating4.7
    • Reviews50

    View on Amazon · Full data on KDPTop

Same niche in Kindle eBooks: Horror

FAQ

Is Horror a good niche for Amazon KDP?

Its KDPTop opportunity score is 37/100, which makes it highly competitive. The median best seller has 70 reviews and sells for $17.50.

How many reviews do you need to rank in Horror?

The median best seller has 70 reviews, and 57% of them have fewer than 100.

What do Horror best sellers cost?

The median price is $17.50; half of the best sellers are priced between $11.98 and $27.66.

Can new books break into Horror?

20% of the current best sellers were released in the last 90 days.

About this data

Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.