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Horses (Nonfiction › Animals, Kindle eBooks): Amazon KDP category data

Amazon Kindle eBooks Best Sellers data for Horses (Nonfiction › Animals, Kindle eBooks), updated Nov 2, 2026: median price $11.29, median 146 reviews, average rating 4.6 and a KDPTop opportunity score of 19/100 (highly competitive).

19Opportunity / 100
$11.29Median price
146Median reviews
Price range (middle 50%)$4.99 – $14.99
Average rating4.6
New releases (90 days)2%
Books on the list100
StoreKindle eBooks

What stands out

  • Only 2% of its best sellers are under 90 days old, fewer than in 93% of Kindle eBooks categories: established titles hold the list.
  • Its median reviews are 25% of the parent category Animals (592), one of the easier corners under it.
  • The same niche in Books scores 32, 13 points higher than here; worth checking both.

Top 10 Horses best sellers

  1. Out of the Clouds: The Unlikely Horseman and the Unwanted Colt Who Conquered the Sport of  book cover by Linda Carroll

    Out of the Clouds: The Unlikely Horseman and the Unwanted Colt Who Conquered the Sport of Kings

    by Linda Carroll

    • List rank#1
    • Price$14.99
    • Rating4.6
    • Reviews793

    View on Amazon · Full data on KDPTop

  2. Horses Never Lie: The Heart of Passive Leadership book cover by Mark Rashid

    Horses Never Lie: The Heart of Passive Leadership

    by Mark Rashid

    • List rank#2
    • Price$1.99
    • Rating4.8
    • Reviews1,776

    View on Amazon · Full data on KDPTop

  3. The Perfect Horse: The Daring U.S. Mission to Rescue the Priceless Stallions Kidnapped by  book cover by Elizabeth Letts

    The Perfect Horse: The Daring U.S. Mission to Rescue the Priceless Stallions Kidnapped by the Nazis

    by Elizabeth Letts

    • List rank#3
    • Price$9.99
    • Rating4.5
    • Reviews3,570

    View on Amazon · Full data on KDPTop

  4. Lead with Your Heart . . . Lessons from a Life with Horses book cover by Allan J. Hamilton

    Lead with Your Heart . . . Lessons from a Life with Horses

    by Allan J. Hamilton

    • List rank#4
    • Price$2.99
    • Rating4.6
    • Reviews166

    View on Amazon · Full data on KDPTop

  5. Storey's Guide to Raising Horses, 3rd Edition: Breeding, Care, Facilities (Storey’s Guide  book cover by Heather Smith Thomas

    Storey's Guide to Raising Horses, 3rd Edition: Breeding, Care, Facilities (Storey’s Guide to Raising)

    by Heather Smith Thomas

    • List rank#5
    • Price$1.99
    • Rating4.7
    • Reviews58

    View on Amazon · Full data on KDPTop

  6. Beautiful Jim Key: The Lost History of the World's Smartest Horse book cover by Mim E. Rivas

    Beautiful Jim Key: The Lost History of the World's Smartest Horse

    by Mim E. Rivas

    • List rank#6
    • Price$3.99
    • Rating4.7
    • Reviews743

    View on Amazon · Full data on KDPTop

  7. Essential Hoof Book: The Complete Modern Guide to Horse Feet - Anatomy, Care and Health, D book cover by Susan Kauffmann

    Essential Hoof Book: The Complete Modern Guide to Horse Feet - Anatomy, Care and Health, Disease Diagnosis and Treatment

    by Susan Kauffmann

    • List rank#7
    • Price$14.99
    • Rating4.8
    • Reviews858

    View on Amazon · Full data on KDPTop

  8. Considering the Horse: Tales of Problems Solved and Lessons Learned book cover by Mark Rashid

    Considering the Horse: Tales of Problems Solved and Lessons Learned

    by Mark Rashid

    • List rank#8
    • Price$13.99
    • Rating4.8
    • Reviews410

    View on Amazon · Full data on KDPTop

  9. The Horses Know (The Horses Know Trilogy Book 1) book cover by Lynn Mann

    The Horses Know (The Horses Know Trilogy Book 1)

    by Lynn Mann

    • List rank#9
    • Price$4.99
    • Rating4.4
    • Reviews1,939

    View on Amazon · Full data on KDPTop

  10. How to Think Like a Horse: The Essential Handbook for Understanding Why Horses Do What The book cover by Cherry Hill

    How to Think Like a Horse: The Essential Handbook for Understanding Why Horses Do What They Do

    by Cherry Hill

    • List rank#10
    • Price$2.99
    • Rating4.7
    • Reviews1,296

    View on Amazon · Full data on KDPTop

Same niche in Books: Horses

FAQ

Is Horses a good niche for Amazon KDP?

Its KDPTop opportunity score is 19/100, which makes it highly competitive. The median best seller has 146 reviews and sells for $11.29.

How many reviews do you need to rank in Horses?

The median best seller has 146 reviews, and 41% of them have fewer than 100.

What do Horses best sellers cost?

The median price is $11.29; half of the best sellers are priced between $4.99 and $14.99.

Can new books break into Horses?

2% of the current best sellers were released in the last 90 days.

About this data

Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.