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Reference (New Age & Spirituality, Books): Amazon KDP category data

Amazon Books Best Sellers data for Reference (New Age & Spirituality, Books), updated Nov 2, 2026: median price $14.99, median 846 reviews, average rating 4.7 and a KDPTop opportunity score of 27/100 (highly competitive).

27Opportunity / 100
$14.99Median price
846Median reviews
Price range (middle 50%)$11.28 – $23.26
Average rating4.7
New releases (90 days)4%
Books on the list100
StoreBooks

What stands out

  • Its median reviews are 12% of the parent category New Age & Spirituality (6,964), one of the easier corners under it.
  • Its review barrier is higher than in 83% of Books categories: the median best seller has 846 reviews, so new books need time to build up.
  • Only 4% of its best sellers are under 90 days old, fewer than in 82% of Books categories: established titles hold the list.

Top 10 Reference best sellers

  1. The Little Book of Hygge: Danish Secrets to Happy Living (The Happiness Institute Series,  book cover by Meik Wiking

    The Little Book of Hygge: Danish Secrets to Happy Living (The Happiness Institute Series, 1)

    by Meik Wiking

    • List rank#1
    • Price$9.94
    • Rating4.5
    • Reviews6,175

    View on Amazon · Full data on KDPTop

  2. Encyclopedia of 5,000 Spells: The Ultimate Reference Book for the Magical Arts, Exploring  book cover by Judika Illes

    Encyclopedia of 5,000 Spells: The Ultimate Reference Book for the Magical Arts, Exploring Folklore, Myth, and Magic from Every Corner of the Earth and Across Millennia

    by Judika Illes

    • List rank#2
    • Price$24.19
    • Rating4.8
    • Reviews4,621

    View on Amazon · Full data on KDPTop

  3. The Wild Unknown Archetypes Deck and Guidebook book cover by Kim Krans

    The Wild Unknown Archetypes Deck and Guidebook

    by Kim Krans

    • List rank#3
    • Price$15.97
    • Rating4.8
    • Reviews5,195

    View on Amazon · Full data on KDPTop

  4. Encyclopedia of Spirits: The Ultimate Guide to the Magic of Fairies, Genies, Demons, Ghost book cover by Judika Illes

    Encyclopedia of Spirits: The Ultimate Guide to the Magic of Fairies, Genies, Demons, Ghosts, Gods & Goddesses – A Comprehensive Reference for Witchcraft, Folklore, and Spirituality

    by Judika Illes

    • List rank#4
    • Price$18.48
    • Rating4.8
    • Reviews3,832

    View on Amazon · Full data on KDPTop

  5. Between the Horns: A Book of Liminal Witchcraft book cover by Elwynn Green

    Between the Horns: A Book of Liminal Witchcraft

    by Elwynn Green

    • List rank#5
    • Price$19.95
    • Rating5.0
    • Reviews58

    View on Amazon · Full data on KDPTop

  6. A History of Ghosts, Spirits and the Supernatural (Esoteric Histories) book cover by DK

    A History of Ghosts, Spirits and the Supernatural (Esoteric Histories)

    by DK

    • List rank#6
    • Price$2.99
    • Rating4.8
    • Reviews299

    View on Amazon · Full data on KDPTop

  7. The Secret Teachings of All Ages: An Encyclopedic Outline of Masonic, Hermetic, Qabbalisti book cover by Manly P. Hall

    The Secret Teachings of All Ages: An Encyclopedic Outline of Masonic, Hermetic, Qabbalistic and Rosicrucian Symbolical Philosophy (Dover Occult)

    by Manly P. Hall

    • List rank#7
    • Price$20.11
    • Rating4.6
    • Reviews3,781

    View on Amazon · Full data on KDPTop

  8. The Satanic Bible book cover by Anton Szandor Lavey

    The Satanic Bible

    by Anton Szandor Lavey

    • List rank#8
    • Price$9.31
    • Rating4.7
    • Reviews11,631

    View on Amazon · Full data on KDPTop

  9. The Wild Unknown Animal Spirit Deck and Guidebook (Official Keepsake Box Set) book cover by Kim Krans

    The Wild Unknown Animal Spirit Deck and Guidebook (Official Keepsake Box Set)

    by Kim Krans

    • List rank#9
    • Price$31.98
    • Rating4.8
    • Reviews8,273

    View on Amazon · Full data on KDPTop

  10. Encyclopedia of Witchcraft: A Comprehensive Reference to Witches, Mythology, Folklore, and book cover by Judika Illes

    Encyclopedia of Witchcraft: A Comprehensive Reference to Witches, Mythology, Folklore, and Magic from Ancient Times to the Present (Witchcraft & Spells, 4)

    by Judika Illes

    • List rank#10
    • Price$29.54
    • Rating4.8
    • Reviews1,767

    View on Amazon · Full data on KDPTop

FAQ

Is Reference a good niche for Amazon KDP?

Its KDPTop opportunity score is 27/100, which makes it highly competitive. The median best seller has 846 reviews and sells for $14.99.

How many reviews do you need to rank in Reference?

The median best seller has 846 reviews, and 8% of them have fewer than 100.

What do Reference best sellers cost?

The median price is $14.99; half of the best sellers are priced between $11.28 and $23.26.

Can new books break into Reference?

4% of the current best sellers were released in the last 90 days.

About this data

Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.