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San Diego: Amazon KDP category data

Amazon Books Best Sellers data for San Diego, updated Nov 2, 2026: median price $16.99, median 16 reviews, average rating 4.5 and a KDPTop opportunity score of 31/100 (highly competitive).

31Opportunity / 100
$16.99Median price
16Median reviews
Price range (middle 50%)$11.35 – $20.86
Average rating4.5
New releases (90 days)5%
Books on the list100
StoreBooks

What stands out

  • Its median reviews are 33% of the parent category California (47), one of the easier corners under it.
  • Its review barrier is lower than in 77% of Books categories: the median best seller has only 16 reviews, so new books can chart with few.
  • Only 5% of its best sellers are under 90 days old, fewer than in 75% of Books categories: established titles hold the list.

Top 10 San Diego best sellers

  1. Southern California (National Geographic Guide Map) book cover by National Geographic Maps

    Southern California (National Geographic Guide Map)

    by National Geographic Maps

    • List rank#1
    • Price$9.95
    • Rating4.5
    • Reviews192

    View on Amazon · Full data on KDPTop

  2. Rand McNally Folded Map: Los Angeles & San Diego Regional Map book cover by Rand McNally

    Rand McNally Folded Map: Los Angeles & San Diego Regional Map

    by Rand McNally

    • List rank#2
    • Price$9.99
    • Rating4.6
    • Reviews19

    View on Amazon · Full data on KDPTop

  3. Rand McNally San Diego CA Street Map book cover by Rand McNally

    Rand McNally San Diego CA Street Map

    by Rand McNally

    • List rank#3
    • Price$9.99
    • Rating3.8
    • Reviews4

    View on Amazon · Full data on KDPTop

  4. Thomas Guide 62nd Edition San Diego Street Guide book cover by Rand McNally

    Thomas Guide 62nd Edition San Diego Street Guide

    by Rand McNally

    • List rank#4
    • Price$42.99
    • Rating5.0
    • Reviews1

    View on Amazon · Full data on KDPTop

  5. Lonely Planet Los Angeles & Southern California: Plan the Trip of a Lifetime | Detailed It book cover by Ryan Ver Berkmoes

    Lonely Planet Los Angeles & Southern California: Plan the Trip of a Lifetime | Detailed Itineraries & Maps | Insider Tips | Covers Los Angeles, ... County, Palm Springs and more (Travel Guide)

    by Ryan Ver Berkmoes

    • List rank#5
    • Price$21.98
    • Rating4.4
    • Reviews10

    View on Amazon · Full data on KDPTop

  6. Moon Baseball Road Trips: The Complete Guide to All the Ballparks, with Beer, Bites, and S book cover by Timothy Malcolm

    Moon Baseball Road Trips: The Complete Guide to All the Ballparks, with Beer, Bites, and Sights Nearby (Moon Road Trip Travel Guide)

    by Timothy Malcolm

    • List rank#6
    • Price$19.10
    • Rating4.8
    • Reviews587

    View on Amazon · Full data on KDPTop

  7. Fodor's San Diego: with North County (Full-color Travel Guide) book cover by Fodor’s Travel Guides

    Fodor's San Diego: with North County (Full-color Travel Guide)

    by Fodor’s Travel Guides

    • List rank#7
    • Price$20.73
    • Rating4.9
    • Reviews15

    View on Amazon · Full data on KDPTop

  8. Moon Pacific Coast Highway Road Trip: California, Oregon & Washington (Moon Road Trip Trav book cover by Ian Anderson

    Moon Pacific Coast Highway Road Trip: California, Oregon & Washington (Moon Road Trip Travel Guide)

    by Ian Anderson

    • List rank#8
    • Price$24.97
    • Rating4.6
    • Reviews196

    View on Amazon · Full data on KDPTop

  9. Fodor's San Diego (Full-color Travel Guide) book cover by Fodor's Travel Guides

    Fodor's San Diego (Full-color Travel Guide)

    by Fodor's Travel Guides

    • List rank#9
    • Price$16.78
    • Rating4.4
    • Reviews41

    View on Amazon · Full data on KDPTop

  10. Afoot & Afield: San Diego County: 282 Spectacular Outings Along the Coast, Foothills, Moun book cover by Jerry Schad

    Afoot & Afield: San Diego County: 282 Spectacular Outings Along the Coast, Foothills, Mountains, and Desert

    by Jerry Schad

    • List rank#10
    • Price$12.29
    • Rating4.8
    • Reviews350

    View on Amazon · Full data on KDPTop

FAQ

Is San Diego a good niche for Amazon KDP?

Its KDPTop opportunity score is 31/100, which makes it highly competitive. The median best seller has 16 reviews and sells for $16.99.

How many reviews do you need to rank in San Diego?

The median best seller has 16 reviews, and 88% of them have fewer than 100.

What do San Diego best sellers cost?

The median price is $16.99; half of the best sellers are priced between $11.35 and $20.86.

Can new books break into San Diego?

5% of the current best sellers were released in the last 90 days.

About this data

Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.