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Tarot (Divination, Books): Amazon KDP category data

Amazon Books Best Sellers data for Tarot (Divination, Books), updated Nov 2, 2026: median price $19.23, median 1,643 reviews, average rating 4.8 and a KDPTop opportunity score of 30/100 (highly competitive).

30Opportunity / 100
$19.23Median price
1,643Median reviews
Price range (middle 50%)$16.13 – $24.05
Average rating4.8
New releases (90 days)9%
Books on the list100
StoreBooks

What stands out

  • Its review barrier is higher than in 90% of Books categories: the median best seller has 1,643 reviews, so new books need time to build up.

Top 10 Tarot best sellers

  1. The Rider Tarot Deck®: The Authentic Rider-Waite® Tarot Deck with Instruction Booklet, Ess book cover by Arthur Edward Waite

    The Rider Tarot Deck®: The Authentic Rider-Waite® Tarot Deck with Instruction Booklet, Essential for Tarot Beginners & Expert Readers

    by Arthur Edward Waite

    • List rank#1
    • Price$20.46
    • Rating4.8
    • Reviews25,168

    View on Amazon · Full data on KDPTop

  2. Guided Tarot Box Set: Illustrated Book & Rider Waite Smith Tarot Deck (Guided Metaphysical book cover by Stefanie Caponi

    Guided Tarot Box Set: Illustrated Book & Rider Waite Smith Tarot Deck (Guided Metaphysical Readings)

    by Stefanie Caponi

    • List rank#2
    • Price$14.93
    • Rating4.8
    • Reviews1,257

    View on Amazon · Full data on KDPTop

  3. Guided Tarot: A Beginner's Guide to Card Meanings, Spreads, and Intuitive Exercises for Se book cover by Stefanie Caponi

    Guided Tarot: A Beginner's Guide to Card Meanings, Spreads, and Intuitive Exercises for Seamless Readings (Guided Metaphysical Readings)

    by Stefanie Caponi

    • List rank#3
    • Price$8.98
    • Rating4.8
    • Reviews6,616

    View on Amazon · Full data on KDPTop

  4. Woodland Wardens: 52-Card Oracle Deck & Guidebook book cover by Jessica Roux

    Woodland Wardens: 52-Card Oracle Deck & Guidebook

    by Jessica Roux

    • List rank#4
    • Price$13.48
    • Rating4.9
    • Reviews4,676

    View on Amazon · Full data on KDPTop

  5. Encyclopedia of 5,000 Spells: The Ultimate Reference Book for the Magical Arts, Exploring  book cover by Judika Illes

    Encyclopedia of 5,000 Spells: The Ultimate Reference Book for the Magical Arts, Exploring Folklore, Myth, and Magic from Every Corner of the Earth and Across Millennia

    by Judika Illes

    • List rank#5
    • Price$24.19
    • Rating4.8
    • Reviews4,621

    View on Amazon · Full data on KDPTop

  6. 1000 Questions to Ask Your Tarot and Oracle Deck: A practical reference guide for clarity, book cover by Chelsea Hamilton

    1000 Questions to Ask Your Tarot and Oracle Deck: A practical reference guide for clarity, reflection, and personal growth (1000 Tarot Questions)

    by Chelsea Hamilton

    • List rank#6
    • Price$2.99
    • Rating4.2
    • Reviews3

    View on Amazon · Full data on KDPTop

  7. Manifest: 7 Steps to Living Your Best Life book cover by Roxie Nafousi

    Manifest: 7 Steps to Living Your Best Life

    by Roxie Nafousi

    • List rank#7
    • Price$11
    • Rating4.7
    • Reviews7,016

    View on Amazon · Full data on KDPTop

  8. Seventy-Eight Degrees of Wisdom: A Tarot Journey to Self-Awareness (A New Edition of the T book cover by Rachel Pollack

    Seventy-Eight Degrees of Wisdom: A Tarot Journey to Self-Awareness (A New Edition of the Tarot Classic)

    by Rachel Pollack

    • List rank#8
    • Price$17.98
    • Rating4.8
    • Reviews3,832

    View on Amazon · Full data on KDPTop

  9. The Wild Unknown Archetypes Deck and Guidebook book cover by Kim Krans

    The Wild Unknown Archetypes Deck and Guidebook

    by Kim Krans

    • List rank#9
    • Price$15.97
    • Rating4.8
    • Reviews5,195

    View on Amazon · Full data on KDPTop

  10. Tarot of the Woodland Wardens: 78-Card Deck & Guidebook book cover by Jessica Roux

    Tarot of the Woodland Wardens: 78-Card Deck & Guidebook

    by Jessica Roux

    • List rank#10
    • Price$24.99
    • Rating4.9
    • Reviews616

    View on Amazon · Full data on KDPTop

FAQ

Is Tarot a good niche for Amazon KDP?

Its KDPTop opportunity score is 30/100, which makes it highly competitive. The median best seller has 1,643 reviews and sells for $19.23.

How many reviews do you need to rank in Tarot?

The median best seller has 1,643 reviews, and 14% of them have fewer than 100.

What do Tarot best sellers cost?

The median price is $19.23; half of the best sellers are priced between $16.13 and $24.05.

Can new books break into Tarot?

9% of the current best sellers were released in the last 90 days.

About this data

Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.