KDP categories · Top KDP authors
Direct (Marketing, Books): Amazon KDP category data
Amazon Books Best Sellers data for Direct (Marketing, Books), updated Nov 2, 2026: median price $15.08, median 566 reviews, average rating 4.6 and a KDPTop opportunity score of 27/100 (highly competitive).
| Price range (middle 50%) | $12.42 – $20.04 |
|---|---|
| Average rating | 4.6 |
| New releases (90 days) | 8% |
| Books on the list | 100 |
| Store | Books |
What stands out
- Its median reviews are 23% of the parent category Marketing (2,514), one of the easier corners under it.
- Its review barrier is higher than in 78% of Books categories: the median best seller has 566 reviews, so new books need time to build up.
Top 10 Direct best sellers
-
$100M Offers: How to Make Offers So Good People Feel Stupid Saying No
by Alex Hormozi
- List rank#1
- Price$10.53
- Rating4.9
- Reviews29,722
-
$100M Leads: How to Get Strangers to Want to Buy Your Stuff
by Alex Hormozi
- List rank#2
- Price$15.79
- Rating4.9
- Reviews7,856
-
$100M Money Models: How to Make Money (Acquisition.com $100M Series)
by Alex Hormozi
- List rank#3
- Price$10.29
- Rating4.8
- Reviews1,870
-
Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen
- List rank#4
- Price$14.47
- Rating4.7
- Reviews969
-
Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling (Jeb Blount)
by Jeb Blount
- List rank#5
- Price$11.89
- Rating4.7
- Reviews5,377
-
The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
by Allan Dib
- List rank#6
- Price$13.09
- Rating4.7
- Reviews11,649
-
Gap Selling: Getting the Customer to Yes: How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price
by Keenan
- List rank#7
- Price$10.99
- Rating4.6
- Reviews1,775
-
$100M Lost Chapters: Lost Treasures from $100M Offers, $100M Leads, and $100M Money Models (Acquisition.com $100M Series)
by Alex Hormozi
- List rank#8
- Price$13.48
- Rating4.8
- Reviews76
-
Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
- List rank#9
- Price$14.99
- Rating4.7
- Reviews2,534
-
Launch Your First AI Business in 20 Days: From Idea to Income: The 20-Day Blueprint to Start an AI-Powered Online Business from Scratch
by Tessa Quinn Rae
- List rank#10
- Price$3.99
- Rating4.5
- Reviews169
Same niche in Kindle eBooks: Direct
FAQ
Is Direct a good niche for Amazon KDP?
Its KDPTop opportunity score is 27/100, which makes it highly competitive. The median best seller has 566 reviews and sells for $15.08.
How many reviews do you need to rank in Direct?
The median best seller has 566 reviews, and 17% of them have fewer than 100.
What do Direct best sellers cost?
The median price is $15.08; half of the best sellers are priced between $12.42 and $20.04.
Can new books break into Direct?
8% of the current best sellers were released in the last 90 days.
About this data
Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.