KDP categories · Top KDP authors
Personal Finance (Business & Money, Books): Amazon KDP category data
Amazon Books Best Sellers data for Personal Finance (Business & Money, Books), updated Nov 3, 2026: median price $12.27, median 4,896 reviews, average rating 4.6 and a KDPTop opportunity score of 29/100 (highly competitive).
| Price range (middle 50%) | $9.52 – $16.14 |
|---|---|
| Average rating | 4.6 |
| New releases (90 days) | 7% |
| Books on the list | 100 |
| Store | Books |
What stands out
- Its review barrier is higher than in 97% of Books categories: the median best seller has 4,896 reviews, so new books need time to build up.
- Its median reviews are 40% of the parent category Business & Money (12,331), one of the easier corners under it.
Top 10 Personal Finance best sellers
-
The Let Them Theory: A Life-Changing Tool That Millions of People Can’t Stop Talking About
by Mel Robbins
- List rank#1
- Price$20.97
- Rating4.6
- Reviews49,500
-
The Science of Getting Rich
by Wallace D. Wattles
- List rank#2
- Price$7.36
- Rating4.6
- Reviews11,110
-
The Psychology of Money: The transformative multimillion-copy personal finance bestseller
- List rank#3
- Price$14.99
- Rating4.7
- Reviews75,152
-
Extreme Ownership: How U.S. Navy SEALs Lead and Win
- List rank#4
- Price$14.95
- Rating4.7
- Reviews39,558
-
Die With Zero: Getting All You Can from Your Money and Your Life―A Revolutionary Approach to Maximizing Life Experiences Over Accumulating Wealth
by Bill Perkins
- List rank#5
- Price$9.54
- Rating4.4
- Reviews9,943
-
You Are a Badass at Making Money: Master the Mindset of Wealth
by Jen Sincero
- List rank#6
- Price$15.69
- Rating4.7
- Reviews9,222
-
Rich Dad Poor Dad: 20th Anniversary Edition: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!
by Robert T. Kiyosaki
- List rank#7
- Price$13.12
- Rating4.7
- Reviews108,752
-
The Simple Path to Wealth: Your Road Map to Financial Independence and a Rich, Free Life
by J L Collins
- List rank#8
- Price$14.13
- Rating4.7
- Reviews16,728
-
Real Wealth: Make Money Work for You
- List rank#9
- Price$29.81
- Reviews-
-
The 7 Habits of Highly Effective People: 30th Anniversary Edition (The Covey Habits Series)
- List rank#10
- Price$8.35
- Rating4.8
- Reviews17,280
Subcategories
Same niche in Kindle eBooks: Personal Finance
FAQ
Is Personal Finance a good niche for Amazon KDP?
Its KDPTop opportunity score is 29/100, which makes it highly competitive. The median best seller has 4,896 reviews and sells for $12.27.
How many reviews do you need to rank in Personal Finance?
The median best seller has 4,896 reviews, and 9% of them have fewer than 100.
What do Personal Finance best sellers cost?
The median price is $12.27; half of the best sellers are priced between $9.52 and $16.14.
Can new books break into Personal Finance?
7% of the current best sellers were released in the last 90 days.
About this data
Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.