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Dolls, Toys & Figurines: Amazon KDP category data

Amazon Books Best Sellers data for Dolls, Toys & Figurines, updated Nov 3, 2026: median price $15.01, median 146 reviews, average rating 4.6 and a KDPTop opportunity score of 30/100 (highly competitive).

30Opportunity / 100
$15.01Median price
146Median reviews
Price range (middle 50%)$10.99 – $22.46
Average rating4.6
New releases (90 days)19%
Books on the list100
StoreBooks

What stands out

  • Its median reviews are 21% of the parent category Antiques & Collectibles (704), one of the easier corners under it.
  • 19% of its best sellers came out in the last 90 days, more than in 89% of Books categories: readers here keep buying new titles.

Top 10 Dolls, Toys & Figurines best sellers

  1. The Screaming Christmas Goat: Ahhhhh! (RP Minis) book cover by Lauren Emily Whalen

    The Screaming Christmas Goat: Ahhhhh! (RP Minis)

    by Lauren Emily Whalen

    • List rank#1
    • Price$11.94
    • Rating4.7
    • Reviews1,209

    View on Amazon · Full data on KDPTop

  2. The Making of American Girl book cover by American Girl

    The Making of American Girl

    by American Girl

    • List rank#2
    • Price$40
    • Rating4.9
    • Reviews83

    View on Amazon · Full data on KDPTop

  3. The LEGO Parts Guide: Understand how LEGO really works book cover by Tom Alphin

    The LEGO Parts Guide: Understand how LEGO really works

    by Tom Alphin

    • List rank#3
    • Price$23.74
    • Rating4.8
    • Reviews19

    View on Amazon · Full data on KDPTop

  4. Marvel Universe Gallery: 1990-1994 Trading Card Collection book cover by Marvel

    Marvel Universe Gallery: 1990-1994 Trading Card Collection

    by Marvel

    • List rank#4
    • Price$45.51
    • Rating4.1
    • Reviews6

    View on Amazon · Full data on KDPTop

  5. Star Trek: Light-and-Sound Communicator (RP Minis) book cover by Chip Carter

    Star Trek: Light-and-Sound Communicator (RP Minis)

    by Chip Carter

    • List rank#5
    • Price$14.87
    • Rating4.5
    • Reviews3,633

    View on Amazon · Full data on KDPTop

  6. Harry Potter Collectible Quidditch Set (Includes Removeable Golden Snitch!): Revised Editi book cover by Running Press

    Harry Potter Collectible Quidditch Set (Includes Removeable Golden Snitch!): Revised Edition

    by Running Press

    • List rank#6
    • Price$30.30
    • Rating4.7
    • Reviews1,105

    View on Amazon · Full data on KDPTop

  7. Bob Ross Bobblehead: With Sound! (RP Minis) book cover by Bob Ross

    Bob Ross Bobblehead: With Sound! (RP Minis)

    by Bob Ross

    • List rank#7
    • Price$8.11
    • Rating4.6
    • Reviews19,606

    View on Amazon · Full data on KDPTop

  8. Cat-a-Pult: They Fly! (RP Minis) book cover by Sarah Royal

    Cat-a-Pult: They Fly! (RP Minis)

    by Sarah Royal

    • List rank#8
    • Price$6.78
    • Rating4.7
    • Reviews586

    View on Amazon · Full data on KDPTop

  9. Rick and Morty: Talking Pickle Rick (RP Minis) book cover by Robb Pearlman

    Rick and Morty: Talking Pickle Rick (RP Minis)

    by Robb Pearlman

    • List rank#9
    • Price$7.90
    • Rating4.6
    • Reviews3,930

    View on Amazon · Full data on KDPTop

  10. Star Trek: Light-Up Starship Enterprise (RP Minis) book cover by Chip Carter

    Star Trek: Light-Up Starship Enterprise (RP Minis)

    by Chip Carter

    • List rank#10
    • Price$14.87
    • Rating4.7
    • Reviews5,412

    View on Amazon · Full data on KDPTop

Subcategories

FAQ

Is Dolls, Toys & Figurines a good niche for Amazon KDP?

Its KDPTop opportunity score is 30/100, which makes it highly competitive. The median best seller has 146 reviews and sells for $15.01.

How many reviews do you need to rank in Dolls, Toys & Figurines?

The median best seller has 146 reviews, and 41% of them have fewer than 100.

What do Dolls, Toys & Figurines best sellers cost?

The median price is $15.01; half of the best sellers are priced between $10.99 and $22.46.

Can new books break into Dolls, Toys & Figurines?

19% of the current best sellers were released in the last 90 days.

About this data

Data comes from KDPTop's daily crawl of Amazon's public Best Sellers pages; medians use the latest list. The opportunity score (0–100, higher is easier to enter) combines the review barrier, the share of low-review books, list turnover, new-release share and price.